Content & Social Media Specialist.
Tradable Bits
Tradable Bits is a technology start-up that helps sports and entertainment brands know their fans and market smarter.
Summary
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Increased average open rates and click rates by 5% of our bi-weekly newsletter by optimizing the copy and content strategy on all Mailchimp e-mail communications.
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Led all communications and initiatives across social media channels using Hootsuite and maintained 20% MoM engagement on our key channel, LinkedIn.
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Drove branding activities and consistency in all marketing communication by publishing copy and designing visual content for all external communication; including blog posts, social channels, collateral, and pitch decks.
Blog Posts
Collateral
I wrote copy for and designed collateral for our sales team using Adobe Illustrator.
Video Content
Edited and wrote scripts/outlines for our weekly video content using Adobe Premiere Pro. The goal was to highglight our different products and establish ourselves as a thought leader in the fan marketing space.
